Re-imagining: UW Extension Project

Preparing Now For The Extension Of The Future

Collaborating with Imagining America and the Kettering Foundation, teams in Wisconsin and 12 other states organized an initiative called, “Extension Re-imagined.” The purpose is to engage stakeholders and the general public in discussions about the future scope and direction of Extension.

Lending our expertise in naming and framing public issues, WIPPS guided the Wisconsin team to help implement a transparent and inclusive public engagement process.

We focused on creating a space and a process where people with diverse perspectives can think together about what Extension should be ready for a whole new generation of users and partners.